It might be safe to say that when people have more they will waste more. It might be also safe to say that if everyone was extremely frugal, the big companies would have fewer profits and therefore offer less job opportunities. It is a push and pull situation.
Creative frugality might usually stem from the need to accomplish something while lacking sufficient means such as money or resources.
The Sears catalog generated the idea for the toilet paper invention. Frugal peasant cuisine has proven to be some of the best on this planet.
The Creative Frugalista might be a person that practices what is not commonly viewed nor accepted as status quo in their contemporary time frame nor within the culture they live in.
We are from all walks of life and live under different conditions, under different needs, under different cultures, under different believes and under different values.
Let us appreciate and learn from one another or disregard with respect.